GREENVILLE, South Carolina —The Greenville-based Windsor Aughtry Company recently completed $5 million in renovations across two of its hotel properties: SpringHill Suites by Marriott Roanoke in Virginia and Hampton Inn & Suites Baton Rouge Downtown in Louisiana. The projects were completed in partnership with longtime management company partner Hospitality America. This is the first SpringHill Suites by Marriott hotel in the Hospitality America portfolio and its fourth Marriott brand.
The SpringHill Suites by Marriott Roanoke features 127 guest rooms, a lobby bar, indoor pool, 24-hour fitness center, 24-hour convenience market, on-site laundry and 856 square feet of meeting space. Renovations include fully refreshed guest rooms and suites, a redesigned lobby, and public spaces and upgrades aligned with Marriott’s latest brand standards.
Located near Berglund Center and Carilion Roanoke Memorial Hospital, the hotel is approximately one hour from Virginia Polytechnic Institute and State University campus in Blacksburg, a key location during peak university events.
The Hampton Inn & Suites Baton Rouge Downtown is located in Baton Rouge’s business district, one mile from the downtown area’s Raising Cane’s River Center Arena and Louisiana’s Old State Capitol. The hotel is near Southern University, A&M College and Louisiana State University. It features a meeting space, business center, fitness center and convenience market.
Like Virginia Tech in Roanoke, being near three universities drives consistent business, company officials said. By tapping into diverse guest segments — academic, business, sports, leisure and family travel — the hotel has become the go-to option for visitors looking for comfort, convenience and a welcoming environment in Louisiana’s capital.
Renovation at the Hampton Inn & Suites Baton Rouge Downtown includes all new guest rooms, revitalized public spaces and expanded food and beverage offerings. A standout feature of the renovation is the introduction of self-serve beer and wine taps, providing an innovative amenity for both business and leisure travelers.
For more information, visit windsoraughtry.com or hospitalityamerica.com.
