BATON ROUGE, Louisiana— The Visit Baton Rouge Board of Directors has selected Jill Kidder as its new president and CEO. Kidder is currently president and CEO of the Louisiana Travel Association, a trade association for Louisiana’s tourism industry, providing promotion, education and advocacy.
Kidder also serves as president and CEO of the Louisiana Association of Convention and Visitors Bureaus and previously served as executive director of the Alexandria/Pineville CVB.
Claude Reynaud, Jr., Chairman of the Visit Baton Rouge Board said, “We had the opportunity to spend time with three excellent finalists for this job and were faced with a difficult decision. The board has ambitious goals to take Baton Rouge to the next level as a destination, and we believe Jill has the experience and the love for our city and state to take us there. I’m excited for our future.”
Current Visit Baton Rouge President and CEO Paul Arrigo, who announced earlier this year he will retire in September, complimented the board and congratulated Kidder.
“The search committee and the board did an outstanding job with the selection process,” Arrigo said. “Jill inherits a staff that is second to none. I look forward to working with her and the staff to make this transition as smooth as possible and I wish her much success for Baton Rouge.”
For more information, visit visitbatonrouge.com.